MFA from the Bauhaus University of Weimar. In the master thesis [Poetic Design: Storytelling as a Fundamental Element for Design Discourses], Homero Ruiz explored the importance of storytelling in the design field, focusing on metaphysical values and metalanguage related to objects and their systems. The metaobjectual theory, developed by Homero Ruiz, intends to give a new approach to understanding what is beyond the objects and how the stories and axiological values shape the perception of an object, creating a new level of communication in our understanding of them.
Most of the work was based on the research and work of Bruno Munari, Josef Muller Brockmann, Georg Lukács, Max Scheler, Lorraine Daston, Orman Quin, Carl Jung, and Marshall McLuhan, among other authors.

Master Degree: MFA / Media Arts and Design
( Medienkunst / Mediengestaltung )
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Bauhaus University of Weimar
Academic Record
Master in Fine Arts (Master in Media, Arts and Design)
Media Arts and Design (Medienkunst / Mediengestaltung)
Poetic Design: Storytelling as a Fundamental Element for Design Discourses.
Prof. Ursula Damm
Homero Ruiz
Thesis Defense 2019

The thesis was presented with three different outputs in three other mediums: Sculptural (Kinetic Sculpture Frame 7/30), Visual (Diagrams), and Artistic Data Analysis (Research and Data gathering, analysis, and representation). Some of these works were presented at Ars Electronica (Linz, Austria) in 2019.

The thesis defense took place at the Faculty of Media Arts and Design. It was publicly presented to Prof. Ursula Damm and Dipl. Des. Sebastian Helm, among other master students.
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Weimar, Germany